Beginner’s guide: 5 Tips How To Sell Digital Products In 2020

If you want to get into the digital marketplace, you probably already know how beneficial selling digital is. It’s even more enticing for the beginning entrepreneurs. The price of starting up is close to nothing, and you don’t end up in debt if your business fails.

But how do you start out without having to learn all the lessons the hard way? Follow these tips and you won’t have to get better by failing.

Understand the market

You may think that posting a couple of illustration ads on Fiverr or a self-published book on Amazon is nothing like building an online business. You just have to post good work, and they will come.

Unfortunately, it’s exactly like running your business, it’s just you don’t have a website yet. You have to treat this endeavor as such.

Researching the market is the first thing every entrepreneur should do before they start developing the product. Do you have a good product idea? Do these two things to see if it’s a good choice.

Look up how popular it is and what competition do you have. Go to Google Trends and see how popular are your products.

A quick search shows that hip hop beats are way more popular than drum packs. But this alone doesn’t mean a young beat producer should choose the first option. You should also look at the competition.

Your aim is to choose a niche that has high enough traffic but the amount of competition you can beat.

Create the product

There are well over a hundred digital products you can sell online, but you have to pick one to start with. Your general scope probably will not change, and you won’t find a beat producer selling sticker designs. However, you can choose a niche in your category that would be the best one to start with.

Take hints from the market research you’ve done and choose a product that can stand against the competition. Put all of your efforts into making it and create something you’re proud of.

After all, for a small business that will mainly operate on platforms that contain a lot of competing products, quality is your main distinguishing factor.


When you finish the first product, think of the products that can be sold alongside it. For instance, if you’re selling drum kits for beat producers, you may also sell vocal kits, or synthesizer presets. If you’re selling ebooks on DIY furniture, you can also sell an ebook on working in an editor to teach your clients to make their own designs.

You can also cut huge products in half. Instead of a course that covers all of the car repair jobs that costs $100, offer a set of courses that focus on specific cars of types of engines $15 each. Instead of selling a pack of 500 digital download assets, sell five packs with a hundred each

Since many digital products are rather cheap, this is one of the ways you can increase sales. Incentivize the clients to buy more cheap digital products instead of investing in one heavy-priced one, and your sales will go up a notch.

You may put off creating these products for later if you’re only starting out.

Choose the right platforms

If you know a thing about offline marketing, you must know that the three main principles of retail are “location, location, location.” If you set up in a place where nobody goes, you’re doomed to fail.

The same goes for digital marketing as well. You have to find the right website to sell your goods. Here is what you can choose from.

Fiverr is good for most digital goods, but it’s more suited to custom freelance services than buying ready-made goods. Amazon Direct Publishing is an obvious choice when it comes to ebooks.

Sellfy is a good storefront builder for digital downloads, and Shutterstock would be a go-to marketplace for selling photos and designs.

Do your research and look up the platform that would work best for you.


The last bit of work you have to do is to tell the world about your amazing products. You may go for the sponsored ads on the platform you’re using, but you can also be more subtle than that.

The one best thing you can do for your digital goods business is content marketing. Blog about your niche on popular platforms or social media and your readers will soon become your clients. If you’re a creative, keep in mind that content marketing is not just blog posts. Your art on Behance and music on Soundcloud is content too.

While you’re busy promoting your products to new customers, don’t forget about asking your existing customers for referrals. Referral programs for SMEs are the cheapest way to acquire clients, and it’s a very convenient method because it comes with a friendly recommendation.

Wrap Up

So, these are 5 tips that would lead you from zero to potentially thousands of dollars a month. Do your research, choose the right platforms, create great products that can be sold in batches, and market yourself.

Here’s a bonus tip for those who’ve read till the end: iterate on failures. Don’t let failures put you down, instead, learn from them and become better.

Top Tools For Data Science

Data Science is related with extracting, manipulating, processing and generating predictions out of data. In order to perform these tasks, we need various statistical tools and programming languages. In this article, we are going to share some of the well known Data Science Tools used by Data Scientists to carry out their data operations. We will try to understand the main features of the tools, benefits they can provide.

Brief Introduction To Data Science

Data Science has emerged out as one of the most popular fields of computer world. Companies are hiring Data Scientists to help them gain insights about the market and to improve their products. Data Scientists work as decision makers and are largely responsible for analyzing and processing a large amount of unstructured and structured data. In order to do so, he requires various specially designed tools and programming languages for Data Science to perform the task in the way he wants. Data scientists uses these data science tools to analyze and generate predictions.

Top Data Science Tools

Here is the list of best data science tools that most of the data scientists used.

1. SAS

SAS is one of those data science tools which are specifically designed for heavy statistical operations. It is a closed source proprietary software that is used by large organizations to analyze data these days. SAS uses base SAS programming language which for performing statistical modeling. It is widely used by data science professionals and companies working on reliable commercial software. SAS offers numerous statistical libraries and tools that a Data Scientist can use for modeling and organizing their huge data. It is highly reliable and has strong support from the company that is why it is highly expensive and is only used by larger industries. Also, SAS pales in comparison with some modern open-source tools. SAS has several libraries and packages but dome are not available in the base pack and can require an expensive upgradation.

2. Apache Spark

Apache Spark or simply Spark is an all-powerful tool with analytics engine and it is one of the most used Data Science tool around the globe. Spark is specifically designed to handle batch processing and Stream Processing. It comes with many APIs that facilitate Data Scientists to make repeated access to data for Machine Learning, Storage in SQL, etc. It is an improvement over Hadoop and can perform 100 times faster than MapReduce. Spark has many Machine Learning APIs that can help Data Scientists to make powerful predictions with the given data.

Spark does better than other Big Data Platforms in its ability to handle streaming data. This means that Spark can process real-time data as compared to other analytical tools that process only historical data in batches. Spark offers various APIs that are programmable in Python, Java, and R. But the most powerful conjunction of Spark is with Scala programming language which is based on Java Virtual Machine and is cross-platform in nature.

Spark is highly efficient in cluster management which makes it much better than Hadoop as the latter is only used for storage. It is this cluster management system that allows Spark to process application at a high speed.

3. BigML

It is another tool widely used by Data Science professionals. BigML provides a great and fully intractable, cloud-based GUI environment that you can use for processing Machine Learning Algorithms. It provides a standardized software using cloud computing for industry requirements. Through it, companies can use Machine Learning algorithms across various parts of their company. For example, it can use this one software across for sales forecasting, risk analytics, and product innovation. BigML specializes in predictive modeling. It uses a wide variety of Machine Learning algorithms like clustering, classification, time-series forecasting, etc.

BigML provides an easy to use web-interface using Rest APIs and you can create a free account or a premium account based on your data needs. It allows interactive visualizations of data and provides you with the ability to export visual charts on your mobile or IOT devices.

Furthermore, BigML comes with various automation methods that can help you to automate the tuning of hyperparameter models and even automate the workflow of reusable scripts.

4. D3.js

Well known “Javascript” is mainly used as a client-side scripting language. D3.js, a Javascript library allows you to make interactive and great visualizations on your web-browser. With several APIs of D3.js, you can use several functions to create dynamic visualization and analysis of data in your browser. Another powerful feature of D3.js is the usage of animated transitions. D3.js makes documents dynamic by allowing updates on the client side and actively using the change in data to reflect visualizations on the browser.

You can combine this with CSS to create illustrious and transitory visualizations that will help you to implement customized graphs on web-pages. Overall, it can be a very useful tool for Data Scientists who are working on IOT based devices that require client-side interaction for visualization and data processing.


MATLAB is a multi-paradigm numerical computing environment for processing mathematical information. It is a closed-source software that facilitates matrix functions, algorithmic implementation and statistical modeling of data. MATLAB is most widely used in several scientific disciplines.

In Data Science, MATLAB is used for simulating neural networks and fuzzy logic. Using the MATLAB graphics library, you can create powerful visualizations. MATLAB is also used in image and signal processing. This makes it a very versatile tool for Data Scientists as they can tackle all the problems, from data cleaning and analysis to more advanced Deep Learning algorithms.

Furthermore, MATLAB’s easy integration for enterprise applications and embedded systems make it an ideal Data Science tool. It also helps in automating various tasks ranging from extraction of data to re-use of scripts for decision making. However, it suffers from the limitation of being a closed-source proprietary software.

6. Excel

Probably Excel the most widely used tool for Data Analysis. Microsoft developed Excel specially for spreadsheet calculations but today, it is also used for data processing, visualization, and complex calculations. Excel is a robust analytical tool for Data Science.

Excel comes with various predefined formulas, tables, filters etc. You can also create your own custom functions and formulas using Excel. Excel is not for calculating the huge amount of Data like other tools, but still an ideal choice for creating powerful data visualizations and spreadsheets. You can also connect SQL with Excel and can use it to manipulate and analyze your data. So many Data Scientists are using Excel for data manipulation as it provides an easy and intractable GUI environment to pre-process information easily.

Google Sheets: Google sheet is another example of great data analysis tool. Its almost like MS excel. It is very useful for day to day use. The main benefit of this tool that it is cloud based, free, it works across devices and there is also some add-on for it. For example this free leave tracker was made by Google Sheets. You can check your file online and can edit from anywhere you want which can’t be done by excel without a shared drive.

7. ggplot2

ggplot2 is an advanced software for data visualization for the R programming language. The developers created this tool to replace the native graphics package of R language. It uses powerful commands to create great illustrious visualizations. It is the widely used library that Data Scientists use for creating appealing visualizations from analyzed data.
Ggplot2 is part of tidyverse, a package in R that is designed for Data Science. One way in which ggplot2 is much better than the rest of the data visualizations is aesthetics. With ggplot2, Data Scientists can create customized visualizations in order to engage in enhanced storytelling. Using ggplot2, you can annotate your data in visualizations, add text labels to data points and boost intractability of your graphs. You can also create various styles of maps such as choropleths, cartograms, hexbins, etc. It is the most used data science tool.

8. Tableau

Tableau is a Data Visualization software that is packed with powerful graphics to make interactive and appealing visualizations. It is focused on needs of industries working in the field of business intelligence. The most important aspect of Tableau is its ability to interface with databases, spreadsheets, OLAP (Online Analytical Processing) cubes, etc. Along with these features, Tableau has the ability to visualize geographical data and for plotting longitudes and latitudes in maps.

Along with creating visualizations, you can also use its analytics tool to analyze data. Tableau comes with an active community and you can share your findings on the online platform with other users. While Tableau is enterprise software, it comes with a free version called Tableau Public.

9. Jupyter

Project Jupyter is a IPython based open-source tool for helping developers in making open-source software and experiences interactive computing. Jupyter has support for multiple languages like Julia, Python, and R. It is one the best web-application tool used for writing live code, visualizations, and presentations. Jupyter is a widely popular tool that is designed to address the requirements of Data Science.

It is an interactable environment through which Data Scientists can perform all of their responsibilities. It is also a powerful tool for storytelling as various presentation features are present in it. Using Jupyter Notebooks, one can perform data cleaning, statistical computation, visualization and create predictive machine learning models. It is 100% open-source and is, therefore, free of cost. There is an online Jupyter environment called Collaboratory which runs on the cloud and stores the data in Google Drive.

10. Matplotlib

Matplotlib is a plotting and visualization library developed for Python. It is the most popular choice of data scientists for generating graphs with the analyzed data. It is mainly used for plotting complex graphs using simple lines of code. Using this, one can generate bar plots, histograms, scatterplots etc. Matplotlib has several essential modules. One of the most widely used modules is pyplot. It offers a MATLAB like an interface. Pyplot is also an open-source alternative to MATLAB’s graphic modules.

Matplotlib is a preferred tool for data visualizations and is used by Data Scientists over other contemporary tools. As a matter of fact, NASA used Matplotlib for illustrating data visualizations during the landing of Phoenix Spacecraft. It is also an ideal tool for beginners in learning data visualization with Python.

11. SolarWinds Loggly

SolarWinds Loggly is a cloud-based log aggregation to manage all your logs over a single web dashboard with ease. With the help of this tool, you can log more without wasting your time and resources.

You can get higher data volumes and retention rates at better TCO with this tool. Managing Loggly is simple and doesn’t require complex configuration. It also supports logs from a range of sources including Lucene, MongoDB, AWS Scripts, Fluentd, Hadoop and more.


Data science requires a vast variety of tools. The tools for data science are for analyzing data, creating aesthetic and interactive attractive visualizations and creating robust predictive models using machine learning algorithms. Most of the data science tools mentioned above, deliver complex data science operations in one place. This makes it easier for the user or data scientist to implement functionalities of data science without having to write their code from scratch.

Make an Amazon Affiliate Store With WordPress

Do you want to make an Amazon affiliate store with WordPress?

You can sell products through Amazon affiliate store from as an affiliate and earn a good commission on every sale. Due to less overhead, the Amazon affiliate store is the easiest to start at the time.

Here are some main points or steps we are going to follow to make an Amazon affiliate store with WordPress.

  1. What is an Amazon affiliate store?
  2. Get started with Amazon affiliate store and WordPress
  3. Sign up for the Amazon affiliate program
  4. Add affiliate products in WooCommerce
  5. Resources to increase your affiliates
  6. FAQs about running an Amazon affiliate store

Lets Start…

What is an Amazon affiliate store?

An Amazon affiliate store promotes products that are listed for sale on

If you are a store owner then you can send traffic to Amazon by adding your affiliate links to the products. Users will redirect to Amazon if they will complete the purchase then you will get your affiliate commission on every sale.

when you are an owner of an affiliate store, you don’t have to worry about manage orders, ship products, and keep track like a traditional online store.

Amazon store is too popular because you can start an affiliate store with very little money and choose from millions of products listed on Amazon

Get started with Amazon affiliate store and WordPress

You can start an Amazon affiliate store with WooCommerce plugin because it’s the most popular solution for any online store based on E-commerce. WooCommerce is using by millions of eCommerce based websites all over the world.

You will also need a Hosting account on good Hosting company, a domain name, and an SSL certificate if you want to sell products on your website.

Basically, a domain name costs around $14.99 / year, web hosting costs around $7.99 / month, and SSL certificate costs around $69.99 / year.

If you are a beginner, then this is quite a lot.

Thankfully, Hostinger, a fastest and value for money recommended hosting providing company, has agreed to offer our users a free domain name, free SSL certificate, and a discount on web hosting.

Basically, you can get started for $3.95 / month.

Once you have installed WordPress, you’ll reach the WordPress dashboard which looks like below image.

Now, you need to install a good theme and plugins as you want, also you need to install the WooCommerce plugin. For this blog I am installing the Daron theme, it is very nice and it is fully supported WooCommerce For more details, see our step by step Post for how to install a WordPress plugin and how to setup Daron WordPress theme.

After activation, WooCommerce will start the setup wizard to choose the currency, payment methods, and location etc.

Since you are setting up an affiliate store, you can skip the setup with a click on ‘Not Now’, it is on the bottom of the page.

If you need in the future then you can configure each option in the setup.

Sign up for the Amazon affiliate program

Now you have installed WordPress, theme and WooCommerce plugin, you have to sign up for an Amazon affiliate program to start adding products with your affiliate ID.

Go to the Amazon Affiliate program and click on the ‘Join now for free’ button.

Next, you need to log in with your existing Amazon account using the email address and password associated with that account.

If you don’t have an Amazon account, then you need to create one.

Once you are signed in, now provide payee information and answer questions about your website. Follow the on-screen instructions to complete your profile.

After completion of the associate account, your application will be reviewed and approved by Amazon.

Add affiliate products in WooCommerce

WooCommerce is the best plugin any affiliate store WordPress site. It is very easy to add external affiliate products to your website on the WordPress site.

To start importing products, you need to go Products » Add New page.

First, provide a title and detailed description in the post editor.

After that, scroll down to the product data meta box and select ‘External/Affiliate Product’ under ‘Product type’ from the dropdown menu.

Now enter the product Affiliate Link. You can get the affiliate Link from your Amazon Associates account. Simply search for the product and click on the get link button.

Copy the URL from the popup and paste it on your product edit page in WordPress.

Note: You have to leave the ‘Price’ field blank because this will allow users to check the price on Policies of Amazon’s affiliate program do not allow you to manually enter price information.

You need to provide a short description of the product because this description will appear on the product page, product category pages, and search results.

You can add a product image and more images for product gallery.

Now, you can click on the publish button to make the product page live on your website.

Repeat this process for adding more affiliate products to your website. Once you have added a few products on your site from Amazon, you can check the shop page on your website to see the products in action.

Resources to increase your affiliates

You have done set up your Amazon affiliate store, now you can focus on growing your business.

Fortunately, there are many plugins and resources that will help you grow your site.

You can start with SEO and optimize your WooCommerce store for search engines. You can see this blog for best SEO plugins to optimize your website for better results in google rankings.

Blogs about good products will increase your site traffic you can read this useful blog about Top Most Tips To Increase Your Blog Traffic

You always need to look to add useful products, helpful reviews to your website.

FAQs about running an Amazon affiliate store

Here are some question and answers that everyone wants to know.

1. Can I use the original content from Amazon for product pages?

Ans. No, you cannot use the original content from Amazon because Amazon has a strict content policy where you are not allowed to copy product content directly from Amazon.

Most affiliate stores add their own product descriptions, get images from the product manufacturer’s website.

2. Can I add affiliate products from other websites?

Ans. Yes, you can add affiliate products from another website. This will be useful to grow your earnings.

3. I live outside of the United States, can I join the Amazon Affiliate program?

Ans. Yes, Amazon allows affiliate program for other country users.

4. Is it necessary to disclose about my affiliate partnership?

Ans. Yes, you need to disclose your affiliate partnership because Amazon’s program policies and the US laws require you to disclose that you’ll earn a commission when users buy a product.

All websites are required to disclose affiliate partnership that use advertising or affiliate marketing to make money so.

5. Can I promote Amazon products on other websites without creating an affiliate store?

Ans. Yes, you can add affiliate links to your blog posts or through other social media platforms like Facebook and Twitter

We hope this article will be helpful for you to start an Amazon affiliate store using WordPress. You may also want to see our blog for OWASP WordPress Security Implementation Guide.

If you liked our article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Facebook.

Worlds Top 10 Best Antivirus Software

The need for a best antivirus tool is greater than ever as the increase in the risk of malware, ransomware, viruses etc. means that the user need to be wise to step up their game and take their online security protection to the next level. If you do online business or you are considering crypto-trading, this this could be even more challenging for you. Losing valuable cryptocurrency could be a really bad thing to happen to you; therefore it’s important to install such security tool in your devices. However, making the choice of antivirus software is a tricky challenge.

Here is the World’s Top 10 Best Antivirus Software for your computer security. If you don’t know how to remove WordPress infection and you’re looking for full protection against the latest cyber threats, then investing in the strongest program is the best solution you can hope.

1. Bitdefender Antivirus Plus 2019

Bitdefender’s security software has had the best malware detection rate in the industry for the past 5 years.

We use advanced AI and other revolutionary techs — along with a global network of more than 500 million PCs— for anticipation, detection, and instantly blocking of even the brand new threats all-around the world. And we accomplish all of this without slowing down your computers.

New for the 2019 version of Antivirus Plus is multi-layered ransomware protection that heuristically learns the statistics of such threats to keep you safe as well as the ability to scan all your linked devices via the Bitdefender Central mobile app.

Visit Website

2. Norton AntiVirus Basic

Norton Security secure all your PCs, Macs, Androids, iPads, and iPhones. Some features might not be available on iPad and iPhone.
Auto-scan of applications on Google Play supported on Android 4.0.3 or later except for Samsung devices. Samsung devices using Android 4.2 or later version are supported. For previous versions of Android, the Google Play “Share” function can be used to scan applications on Google Play.

3. Webroot SecureAnywhere AntiVirus

We see about every antivirus tool claims to be ‘lightweight’. But Webroot SecureAnywhere AntiVirus is the only the one to really deliver on this front end. Installation takes fractions of seconds, the program files barely occupy 2MB of your HDD, RAM occupancy is tiny, and there are no bulky signature updates to tie up your bandwidth.

Webroot is very passionate about protecting businesses and consumers from cybersecurity threats. We are the smartest protectors and best at protecting nowadays most complex cybersecurity challenges and are constantly developing the ideas on how to extend the value of our threat identification, prediction, and remediation to the connected world.

Visit Website

4. ESET NOD32 Antivirus

Experienced consumers will appreciate ESET’s power and configuration, though. Beyond-average protection does a very good job of keeping your devices safe, and lightweight easy to use design ensures maximum security and the package won’t slow you down.

One of the new add-ons in the 2018 Edition is the UEFI Scanner which keeps you secure from risks and threats that attack your PC before Windows has even started.

ESET Internet Security builds on NOD 32 and triples the number of devices on which it can use plus offers firewall, botnet protection, webcam protection, antispam and more.

Visit Website

5. F-Secure Antivirus SAFE

F-Secure Antivirus SAFE is a great bundle of antivirus tools, and while it’s a bit much more expensive than some of the other programmes on this best of the list, the amount of features you get makes the cost worthwhile.

With F-Secure Antivirus SAFE, you get the intelligent antivirus software from F-Secure, along with banking protection for a safer online transaction, family safety tools and a device locator that gives you the feature to track your lost Android or iOS device, and if required it can be remotely locked or erase the data as well.

Visit Website

6. Kaspersky Anti-Virus 2018

Kaspersky Anti-Virus 2018 is a unique security bundle which focuses on the core security requirements: web filtering blocks threat URLs, an accurate engine find out and terminate threats, smart monitoring tech track and back draw malicious movements, and that’s about it.

The program is easy to execute, too. A well-designed based interaction system has just the right amount of buttons and choices – not too basic, but not too much complicated or intimidating, both – and there is various on-screen step by step guide to understanding how everything works. Even a beginner will be at home right away.

Visit Website

7. Trend Micro Antivirus+ Security

Trend Micro Antivirus+ Security is a sufficient bundle that’s simply easy to use with above average antispam and an effective ‘Folder Shield’ module to stop ransomware.

Improvement in the visibleness and simplifying the security management across all physical, virtual, and cloud environments.

Detection, analyzation, and prevention ransomware, advanced threats, and targeted attacks.

Protect users and their personal information from leaking – on any device, any application, anywhere.

Visit Website

8. Panda Antivirus Pro 2016

Real-time malware detection, speedy cloud-based scanning: Panda Dome Essential Antivirus has all the essentials you’d expect from the smart antivirus software.

That’s just the start. A simple double-way firewall helps to keep your system and data security. An app control system can define exactly what runs on your computer system, secure you from even some brand new and undiscovered malware. A virtual keyboard helps you input the confidential data and protect it form intercepted by keyloggers. There’s also a tool to make a bootable USB backup disc, ready to eliminate even the most dangerous threats.

Visit Website

9. Avast Free Antivirus

Avast and AVG haven’t yet fully merged, despite the formally acquiring the latter in mid of 2016. The newly collaborated company says the 2 free antivirus products will remain separate, although there’s a joint AV bundle on the way soon to be launched. Obviously, though, Avast nowadays has many more data to work with, having expanded its effectiveness userbase (and, therefore, its malware location network) to nearly 400 million users worldwide.

Visit Website

10. Sophos Home

Marketing as “business-grade security”, Sophos Home does a little more than most free antivirus software, and actually seems better suited to families.

You get normal virus protection and anti-virus protection, along with browsing tools like anti-phishing and, most importantly, content controlling. Collaborated with the central management system of up to 10 computers, this meaning you can effectiveness lock down your kids’ browsing options.

Visit Website

The 5 Biggest CMS By Popularity

Content Management Systems (CMS) have made it possible for people to have websites and conduct business online with ease. Now, you can put up your website without coding experience. It is for this reason that CMS tools are the biggest website platforms online. If coding was a pre-requisite to creating a website or having an online presence, there would be far fewer than the current two billion websites in existence today.

Content management solutions also make the management of online content much easier. People and businesses can configure their blogs and online stores with the CMS tools at their disposal. CMS is a scalable business and even with the high demand, a few players have dominated this huge market:

1. WordPress

It is the largest Content Management System by a significant margin. It is the leading website software solution by a distant. Other than being an open source CMS, WordPress has been the favored solution due to the following factors:

  • Flexibility: It has more than 14,000 free design templates and 18,000 extensions. This enables users to customize their website for various uses.
  • It is easy to install: It is extremely convenient in this regard because it uses a Wizard to handle the installation process.
  • It is great for SEO: Businesses want their websites to be SEO friendly. WordPress URLs are optimized for good performance on search engines.
  • Mobile solutions: Mobile tools are massive with the upsurge of mobile usage in the recent past. WordPress has ensured that it is the ideal tool in this field.

When it comes to e-commerce, WordPress’ foray has come in the form of WooCommerce. It is the most dominant player, beating Magento to the punch in recent times.

WordPress is king in the world of blogging. Because it boasts a large community of users, plugins and themes are easy to come by. Therefore, people can easily customize their layouts and manipulate their blogs even as they change their content.

All this success has come with one major disadvantage; WordPress is a target of hackers. This has forced it to be active with regular security updates. Such updates demand constant administrative effort from site managers.

2. Joomla!

It is the second largest CMS agent in the market with a market share slightly shy of 7%. It has an object-oriented design approach that is favored by some segments of CMS users. They can write up their own extensions and avail them to the community via the extensions directory.

Although it is lagging behind WordPress, Joomla! Has had its fair share of success due to the following factors:

  • It has a user-friendly interface
  • Users can create their own extensions
  • It is easy to install

The drawbacks of Joomla! come from the way extensions are managed. They need more hands-on implementation and the more advanced extensions tend to be expensive.

3. Drupal

Drupal has a market share of close to 5%. It has been a popular CMS because its modules enable the use of community functions like tag clouds, forums, and weblogs. Its lean installation coupled with the ease of customization has made it a hit in a competitive pool of content management solutions.

Although critics can argue that Drupal calls for numerous extra installations after the initial one, its merits for a certain section of users offset this anomaly. Its users are also buoyed by its flexibility more than anything else.

4. Magento

It is an open-source e-commerce platform that allows users to create their online stores and have control over their appearance and the functionality. It has a market share of about 2.3% with over 200,000 sites actively using it.

It is popular because it is great for SEO and its catalog management tools are top-notch. It also allows businesses to expand their operations without compromising on user experience. It can be used by people without a background in coding although a good understanding of the technical aspects of web development is an added bonus.

5. TYPO3

TYPO3 is the go-to open source CMS for the big online trading platforms and large-scale corporate portals. To use this platform, you require extensive technical knowledge in web development. It has a wide array of functions that enable businesses to implement all kinds of online projects. However, it is demanding in terms of maintenance and general configuration.


Content Management Systems have changed the way we establish and maintain a successful online presence. Having an attractive website that ranks well with search engines can be achieved without prior knowledge in programming. The big CMS’s are dominating and it is easy to see why this is unlikely to change in the near future.

YouTube Marketing: How can Video Advertising Help your Business?

2017 was taken over by the world of videos and called “ The Year of Video Marketing”!

Undoubtedly, what Youtube (for Video Watching) is today, Google (for Search) used to be years ago!

Truly, the content watched on your HD TV takes a back seat as a YouTube application in your smartphone offers much more variety of content in the same high definition.

Launched back in 2005, YouTube at present is the second largest search engine for videos where around 18 billion registered users check it regularly to watch 5 billion videos.

Amazing! Isn’t it?

After Facebook, this particular platform stands second in the list of customer acquisition strategy of the Big Businesses (Google, Amazon, etc.) to advertise their latest products and services to outreach the world.

So, don’t you think it becomes crucial to undergo a Social Media Training Course for all businesses, new or established, to get better insights about what all it takes to stand out from others and be ahead of the rat race?

Some Jaw-Dropping and Funny Facts About YouTube

  • YouTube possess 149 million monthly users existing worldwide
  • More than 50% of view’s count comes from mobile devices
  • YouTube’s top video ‘Despacito’ crosses 5.12 billion user views (and counting)
  • The platform attracts 1/3rd of the Internet crowd
  • By reaching 2025, its predicted that majority (more than 50%) of individuals under the age of 32 would not subscribe to paid TV
  • 20% of the YouTube viewers discard a video if it doesn’t hook them up within 10 seconds
  • YouTube’s video counter, was literally broken up by Gangnam Style
  • People watch around 150 million hours of YouTube videos every day.
  • Considered to be the most important mobile app among individuals of age 18-34.

No Doubt its Popular, But Does Marketing with YouTube Derive Expected Results?

The channel that stands second after Google in search don’t you think it has tremendous potential to attract the targeted audience towards your brand?

To visually get enlightened and find solutions to the problems, people tune in to videos and tutorials that are deluded on YouTube on a daily basis to address the pain points of the masses.

Added profile feature, television-style content, online/offline mode of view, along with these many more upgrades are expected to be witnessed in the coming years. And this surely will benefit companies to incorporate it into their social media and video marketing strategies.

“Benefits to reap”

With the ability to create promotional videos and content to allure the audience, Video Marketing techniques bring the following series of advantages for you:

  • Helps attract clients and customers with effective scripts and audio/video methods of film and TV
  • Enables you to spread your proposals globally in an original and entertaining mode
  • Allows you to directly reach the pre-defined audience directly making use of useful keywords, attractive themes or even by using demographic criteria, say ‘Girls under 18’.
  • YouTube Analytics helps you measure the effectiveness of your advertising campaigns by generating real-time data.
  • Video advertisement increases the probability of user interaction, thereby raising the count of your views.
  • Adding a product’s video on your homepage pulls traffic and grows conversions.
  • Mobile video consumption rises 100% every year that closely appeals to mobile users.
  • Video marketing can explain everything via explainer videos, GIFs, stories, etc.
  • YouTube is the second most popular social network that can help you enhance your social shares.

The list is never-ending, rather ever growing. If you think it’s just a matter of words then implementing video marketing inside your business strategy will definitely prove you wrong as it will provide you semantic end-results.

Run an Effective YouTube Marketing Campaign

We know now that video advertising works well but is it doing well on your YouTube channel? This is the primary concern which when dealt effectively, can accelerate your growth and give you a ‘Sustainable success.’

1. Create Great Content

Don’t dig deep into the ways of creating content.

Just be genuine, informative, funny, personal, and above all unique which is more than enough to not let your attempts go in vain.

Make a head-start creating useful pieces of information that represents your brand name and attracts public interest.

“Remember, when you put your feet in any channel of marketing, Content will always  be the King dominating all other campaigning ways.”

2. Well Optimize your Business’s presence

A few simple steps to take and you’ll get going!

Create a dedicated YouTube channel, optimize videos for SEO ranking, add compelling CTAs, stay active in communities, be updated and that’s all which will pay you positively.

“If you are able to fix your presence via YouTube, certainly you will make huge profits discovering great numbers of prospects turning into opportunities, and finally converting to valuable customers.”

3. Add up Videos on your Website

Extend the life of your YouTube videos by showcasing them on your site. This will help enhance the time spent on your website and also favors customer-engagement.

To get as expected in the foreseeable future, every company must possess a separate section for publishing updated video content.

“The primary objective is to fulfill the intent of a user delivering the best knowledge and information entertainingly.”


Final Considerations

How much success you gain through video promotion depends on how well you define your campaigning strategies and tactics.

Like any other content, the information offered by videos must be forged keeping a strong idea about a customer’s journey that will help you delight and satisfy them.

After all, whatever we do today must make someone happy be it our family, friends or our customers which in turn will make you surprise giving their vote of trust and loyalty.

It’s merely a give and takes relationship followed at last!

5 Best Free WordPress SEO Plugins

If you are a website owner and you want that “your site’s content, posts, pages, and products” will appear in the higher ranking when someone search for related content of your site then you need a good SEO plugin and we are introducing to you guys 5 best free WordPress SEO plugins.

What is the SEO (Search Engine Optimization) Plugin?

SEO Plugins are specially coded to give the boost your site ranking in search engine. You dont need an SEO specialist, it is very easy for new and old website owners, you need just install any of them and follow the instructions of the plugin. If anyone tries to find content and that is related to your site then search Engine shows your content on the first page.

We suggesting you use any of the plugins for your site’s SEO from these 5 Best Free WordPress SEO Plugins.

1. Yoast SEO

The Yoast SEO is the #1 WordPress SEO plugin, It has 5 million users according to WordPress information.

The Yoast SEO is the best WordPress SEO plugin from Since 2018 and Many professionals web developer are like to use it. You will get an easy toolset that helps you to increase your site SEO ranking. You can see the power of Yoast SEO in below points:

  • Powerful and advanced XML functionality.
  • Full control over site breadcrumbs.
  • Avoid duplicate content of URLs.
  • Title and meta description for better relevant in the search results.
  • A valuable tools to write SEO-friendly texts.
  • You can create great content.

2. All in One SEO Pack

All in One SEO Pack is the second best WordPress Plugin who have downloaded 5,00,00,000 times from since 2007.

Download and use it then see why All in One SEO pack is the most downloaded plugin. Use it to optimize your site for SEO, it is very easy for beginners and it also has an advanced API feature for developers. You can see below special features of All in One SEO Pack:

  • XML Sitemap support – submit your sitemap to Google and Bing and improve your SEO.
  • Google AMP support (Accelerated Mobile Pages).
  • Google Analytics support.
  • Automatically notifies search engines like Google and Bing about changes to your site.
  • For beginners, you don’t even have to look at the options, it works out-of-the-box. Just install.
  • Compatibility with many other plugins.

Read More

3. The SEO Framework

The SEO Framework is the third best SEO plugin on WordPress, Its very easy and Lightning fast also it is an unnamed plugin.

This plugin gives you best use of the default WordPress interface because this plugin is unnamed, means they didn’t register the name (The SEO Framework) within the WordPress interface so this plugin looks like a part of WordPress. Nobody can know which plugin used on your website. This plugin provides many features you can see below:

  • It provides a suitable starting point for most websites.
  • Helps in optimize metadata.
  • Allows adjusting SEO through global options.
  • Supports custom post Types like Woo-commerce, bb-press and all type of post types.
  • Helps to share pages more beautifully with your social accounts.
  • Respect your privacy truly.

Read More

4. Squirrly SEO

Squirrly SEO Is the fourth position on WordPress, it is also a very nice plugin for SEO. It helps you place your pages in top positions on search engines like Goolge, Yahoo, and Bing.

Squirlly SEO Plugin assists you to find a parking spot for your post and pages on the top. we all are in the race to get the best position in the search engine ranking and you need the best driver to take the best position, you can trust on Squirrly SEO because its good in its work, you see below how good it in work:

  • It Shows you how popular a topic.
  • Allows you to know Which Keywords and Topics are mostly searched.
  • Gives you direction for a topic is heading or not.
  • Real-time SEO tips
  • It optimizes post and clears it.
  • Helps to identify repetitions.

Read More

5. SmartCrawl SEO

Meet the 5th best SEO plugin, that is the SmartCrawl SEO. SmartCrawl is also a nice plugin to boost your site ranking.

SmartCrawl SEO very easy for beginners you dont need to change settings, again and again, it gives you a very easy one-click setup way. SmartCrawl SEO scan your site and show you also issue then you can easily solve them and increase your ranking according to below points:

  • One-click smart setup.
  • Smart Page Analyze.
  • Quick import export setup.
  • Smart page analyzer.
  • Leverage Social Media.
  • SEO Audit & Crawl.

Read More

It is very important to choose a good SEO plugin for your site then you can increase your site ranking on search engines. it is also very important to load your site fast, if your site not loading fast then you need a good cache plugin, there are many free cache plugins on WordPress.

Thanks for reading our post, hope it will be helpful for all of you.

8 Steps For Responding To A Cyber Attack On Your WordPress Website

Your WordPress installation has been hacked.

How do you respond?

First, don’t worry, as this happens to WordPress site owners everywhere. The WordPress platform is one of the most popular content management systems used to power websites around the planet. However, with that wide-ranging usage, comes risks.

And because WordPress is used so widely, it has become a favorite cybercrime target as well. Even if you keep your WordPress site secure with various security plugins, malicious actors can still find holes in your security. So if you’ve found yourself needing help with a hacked WordPress installation, follow our tips to keep your sanity and hopefully fix your site.

Here are 8 Steps For Responding To A Cyber Attack On Your WordPress Website:

1 – Identify The Type Of Hack

First, you have to find out what type of hack has happened. Can you still access the WP admin panel? How does the hack present itself? Is your website serving pop-ups, or is it redirecting to another URL?

Determining the type of hack is crucial to your ability to fix whatever went wrong. Once you learn what has actually happened, don’t be afraid to give it a Google to see what the best course of action may be. The WordPress support forums are great for providing advice, as well as StackOverflow WordPress section.

But remember, when asking for help from a community always search to see if the question has been asked and answered before. Community members hate nothing more than being de-facto customer service agents for people who do not search beforehand.

2 – Change Any & All Passwords

Your first thought might be to change the passwords on your WordPress installation after a hack. However, you need to take it a bit further than WordPress. Even if malicious actors or hackers compromised only your WordPress installation, they might have gained access to the web server or database as a whole.

One of your first steps should be changing all passwords associated with the hack. That means not only your web server login, but the database login and password hooked to your WordPress installation, your email passwords on the domain, and literally, any other passwords you can think of that are connected to your hacked WordPress installation.

One of the best ways to ensure that you always have secure passwords will be to invest in a high-quality password manager, which can change your passwords regularly for you and will always choose ones that are the toughest to break.

3 – Contact Your Hosting Provider

Your web host may be able to provide more in-depth info about the hack, such as access and FTP logs you may have access to otherwise. Most hosts will also offer some sort of back-up if you do not have one yourself.

Some hosts have also been known to add compromised WordPress files to a “quarantined” area of the web server. If this is the case, and your host has quarantined files already, you now know exactly where to look to find the hack.

Your host will also be a great resource to find out how the malicious behavior happened in the first place, possibly giving you a good idea of where to start repairing security holes.

4 – Audit WordPress Theme & Plugins

If your WordPress installation is still accessible via the admin panel, a good first step is updating both your WordPress installation, themes and plugins. When developers update their plugins & themes, it is often because a security issue is being fixed. So that means you, as a WordPress site owner need to keep them updated to keep your site secure.

You can update your WordPress installation, plugins, & themes directly from the WordPress admin panel. Don’t have access to the admin panel because of the hack? Your alternative would be deleting the plugin from your website server and downloading the newest version and uploading it as a replacement.

5 – Restore From An Existing Backup

Most hosts provide some type of backup and restore functionality at the server level. However, lots of WordPress owners choose to create secondary backups. If this is you, and you have backups, restoring may be a good course. Yet, you have to make sure the version you are restoring isn’t compromised as well.

And certainly, once you restore your site (if possible), you should update WordPress, your theme, and plugins. If possible, you should also try to save a copy of your site backup locally. There is a possibility that if your backups are stored on the same web server as the hacked WordPress installation that they might be compromised as well.

6 – Hire A Professional Security Export or WordPress Developer If Needed

There is no shame in hiring a WordPress or security professional to finish what you started. Cleaning up a hack can be complicated. And if you’ve never done it before, there is always the risk you will miss something, leaving your site and visitors vulnerable.

7 – Check All Your WordPress Users & Permissions

Often you will see that user permissions have been changed after a hack. This usually happens because the malicious actors or hackers have created an account for themselves, or compromised an existing account and upgraded its permissions.

Sometimes, hackers have a way of keeping accounts hidden from the admin panel of WordPress, meaning you have to check the user MySQL database to find them. You should delete any accounts you don’t recognize, and change all passwords for every user account, in addition to checking their permissions.

8 – Stay Calm & Keep Your Composure

The most important thing required of you when your WordPress site has been hacked is to keep calm. Often times you see website administrators doing more harm than good when dealing with a hack, due to the frantic nature of the work.

Often times a website being down meaning the business or individual it belongs to is losing money. However, you can’t let this fact allow you to cut corners, or fix the hack sloppily.


Hopefully, these steps have given you a sound basis for how to respond to cybercrime, hacking, or malicious behavior on your WordPress installation. If you do fix the issue yourself, great!

However, keep in mind that you have to stay diligent in the future. The security landscape changes continuously, and so should how you handle these situations. And remember, keeping calm is the most significant help in scenarios like this.

5 Top Most Tips To Increase Your Blog Traffic

Nowadays everything is possible when you have enough money in your hand. But this cannot turn out good if you get paid traffic on your blogs. This may work for you in the short run but definitely not in long run monetarily. Well, there are some of the most amazing ways or you can say expert tips for increasing your blog traffic for free if you are undecided about engaging an SEO Agency

Many of the times when people publish their blogs, they expect a lot of comments and sharing but when you have the worst time or you have low traffic on your blogs, it turns out very depressing for a blogger. You just need to make use of some start tactic which can bring in a significant effect on your blogs.

All it requires a lot of dedication, hard work, and passion for making your blog a popular one and successful. There are some tips which can definitely help you and can make things simpler and better for you. These tips can help you in grabbing organic web traffic on your blogs for free.

Follow These 5 Top Most Tips To Increase Your Blog Traffic today

#Tip 1: Define your target audience for your blog promotion

As you can see in the above picture, you need to select one or a few of your target audience on which you need to focus a lot. In case you are running a beauty blog, then your target audience can generally be girls, women, college going girls, working class, graduates and others.

On the other hand, if you are running an educational blog, then your targeted audience can be graduates or students. Thus, defining your target audience is essential for all. Similarly, you need to publish some of the stories which these audiences can relate to. You must talk about the benefits of good and services which can be helpful for them.

This can largely help you in grabbing the attention of your target audience in less time.

#Tip 2: Improvement of your blog designs

The designing of your blog really matters. If you will have a clear and fine designing pattern, people will surely appreciate it and will keep on turning to your blog site every time.
Similarly, you can also get a chance to be mentioned on people’s websites or blogs as a great example for right blog designing.

You don’t have to be an efficient developer or web designer to get an improved blog site, you can make use of different themes as per your blog posts to get the great attention of every visitor. In the image above, you can find four different themes which a blogger has used.

Similarly, if you are using WordPress, then you are lucky enough as you can find lots of impressive paid and free themes. All of them are fantastic and can generate high-end web traffic to your blogs.

For more information, you can also read a complete guide to install aneeq free website theme.

#Tip 3: Short, entertaining and fancy headline

The above picture is completely true. It fits well to the statement that one must have a short, crisp and attractive headline to get attention. People usually don’t have much time to read whole blog post until and unless they find an alluring headline which can convince them to read more.

Out of 10 people, only 8 will read the blog headline and they will immediately decide as for whether they need to continue reading your post or should skip. If you will write a boring and irrelevant headline, then it will degrade your goodwill and will not assist you in getting good web traffic.

Thus, one must spend their good time writing of blog headlines. Work on better understanding all your readers. Come out with a worthy headline for making your article worth reading. You must make use of incredible, fun and unique adjectives; make use of facts, lessons and tactics posts some benefits related headline because this will only convince them to read your full post.

#Tip 4: High-end quality of content

A major reason why top notch blog sites get high-end web traffic is only that of their quality rated content. Yes, if you will also start writing the articles which are helpful to your readers and can engage your audience, then they will start enjoying your posted content and will wait for your future updates.

Most of the search engines like Google is also after the high quality of content and it places quality articles on top of SEO results for maximum visibility. This is the reason, quality is the foremost thing which you must keep it in your mind while jotting down your articles.

Similarly, defining keywords for search engine optimization can also help in generating good traffic for your blogs. You need to pin down all the ideas and for getting the high-end value of your blog content, you must target few keywords which customers around generally search. Look out for the questions or phrases they use most of the times.

As you can see in the above image, the long tail keywords hold the high conversion probability as compared to the head terms or torso terms. The long tail keywords are one which includes 4+ keywords and this can improve your chances of better web traffic. You must perform a keyword research before selection of the final one.

Understand what your target audience look out for and make sure that you are completely focused towards it only. Having right keywords can naturally boost up your blog post in terms of SEO as well.

#Tip 5: Keep on sharing your content

There are some of the popular experts that largely suggest all the bloggers to keep on sharing the posts after a short interval of time. This can improve your chances of great visibility one or the other time. It is suggested to share your content on different social media sites to get it maximum attention from people around.

As you can view in the image above, it is requesting to share post again and on a different platform which includes Facebook, messenger, twitter, emails, Pinterest and others. In one way or the other, your posts will get the visibility and sharing will never let your target audience forget about your existence.

Publish anything on your blog and then share the same on all your social media channels immediately. The ones, who miss your first communication, share it again after a short span of time. Posting content multiple numbers of times can double your amount of traffic.

All these tips are handy and you don’t have to be a professional to gain maximum visibility on your blog site. Even if you are a beginner, you can grab a great amount of web traffic on your site and can mark your existence in the digital world. Try out these expert favorite tips today and enjoy high-end visibility.


Derek Luise is working as a content writer and blogger with Ranking By SEO for last six years. He can be seen blogging about digital marketing, SEO, SMO, PPC, etc.

Best Tricks to Implement LSI Keywords To Rev Up Your SEO

The question that how Google relates, compares and searches different terms must have triggered your mind ever. LSI also referred to as latent semantic indexing, plays a considerable role in it. It is a method that guides Google and other big search engines to evaluate terms and establishes relationships between them. Businesses use these keywords to establish better visibility, attain higher ranking and good traffic toward their websites.

Defining LSI Keywords

LSI keywords are generally those phrases and words that have been highlighted in the description occurring at search results. These are the closest words to original keywords.

On the basis of the main keywords, Google returns these related keywords in the search query.

These keywords are the expanded results of original terms and phrases. These allow search engines to offer a better amount of results in the search query.

Older content is revived, relevant results are yielded and one can expect higher search ranking. Apart from this, these can be used in multiple ways to boost SEO ranking.

LSI Keywords Working Description

We use Google to search term such as “custom made chocolates”. In return, Google shows relevant keywords and phrases. And, it will also show pages that are similar and related to that specific term. These related and relevant words are defined as LSI keywords. For example, you searched for custom made chocolates, so the search can be:

Custom homemade chocolate
Custom chocolates at the best price
Custom chocolates of different flavors

Injecting LSI Keywords in Description

Well-targeted meta descriptions play a key role in SEO. It is good to insert prime keyword and Latent Semantic Indexing (LSI) keywords in your description as it encourages Google to prioritize your content. This will improve your search results as well as ranking. If you use LSI, Google’s algorithm will provide a better rating on your content.

The strategy of Implementing LSI

It is a good practice to inject two semantic keywords along with the main keywords in your content.

LSI supplements the prime keywords without replacing them. It acts as the helper.

Make sure you do not disturb your main keywords as it will not result in higher ranking. LSI works wonderfully in conjunction with the prime keywords.

Limit LSI keywords to two, do not go beyond that otherwise it will lead to keywords stuffing. This will help in two ways. First, it allows you to stay away from Google penalty of keyword stuffing. Second, it also helps you get recovered if you are already under Google’s penalty. Without overdoing it, you can yield desired results.

For more ravishing results, you can optimize an image. In case, you have been using an older image, again and again, rename it with LSI keyword to reap better results.

Benefits of implementing LSI Keywords

  • Higher Ranking

With long tail latent semantic indexing keywords, you can enjoy a higher position in search engine results. Semantic optimization strategy owns a great relevance and you can stand ahead of your competitors by utilizing it in the best manner.

  • Reduced Spamming

LSI lessens the likelihood of getting your content spam label by search engines. This process helps you optimize your content in a way that search engine can identify that your content is for human readers than the search engines.

  • Increased Conversions

You target keywords that are more specific and people find them easily. This allows you to enjoy a higher conversion rate. It enables you to run the short split test for the landing pages as you can own a better sample size along with a low volume of high converting traffic.

  • Lesser Bounce Rate

The users are able to get more accurate content, so the bounce rate will lessen automatically. If they search for something, the results are according to their specific needs.

Final Words

Thus, learn the ways to use LSI in your anchor text, Alt tags, headers, etc and improve your search results. Wherever you incorporate latent semantic indexing, make sure it has a context over there. Do not be a business that uses LSI without context. It may lead to bad instead of good. So, be wise, use it correctly and enjoy the desired results.

Author Bio

Tom Hardy is a digital marketing expert associated with Sparx IT Solutions, a renowned online marketing company in India. Having a flair for writing, he keeps sharing different marketing tips through his write-ups.