Have you heard of the age-old sales mantra, “People buy from people.”? Even in a hyper-digital world where brick-and-mortar shops are increasingly being replaced by their digital counterparts, this holds more relevance than ever before. If your aim is to simply create a website funnel and optimise it for…

Since WordPress first arrived on the scene in 2003, it has evolved from a blogging platform to a full-blown website development and content management system. In fact, an estimated 30% of all websites, including big name brands like CNN and eBay, are built on WordPress. It certainly has come…

Did you know that your users will make up their minds whether to stay on your site within the first 5 seconds? This presents a problem, but also an opportunity. You need to get your layout right, your visual content and images perfect, and the loading times as fast…